1 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Fundación Comunidad Valenciana – Región Europea II Transnational meeting 24-26 June, Budapest Improving valorisation strategy through dissemination activities FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Gustavo Martinié, Head Tourism & Transport [email protected]

2 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007 Outline: 1.Strengthening dissemination through internet 2.Using Brussels to amplify dissemination

3 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007 Strengthening dissemination through internet  Search engines 1

4 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007  Search engines  Wikipedia Strengthening dissemination through internet 1

5 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007  Search engines  Wikipedia  Other news services Strengthening dissemination through internet 1

6 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007  Search engines  Wikipedia  Other news services  weblogging & forums Strengthening dissemination through internet 1

7 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007  Search engines  Wikipedia  Other news services  weblogging & forums  emailing  electronic dissemination  electronic distribution Comprehensive databases + than 2500 contacts Strengthening dissemination through internet 1

8 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007 Using Brussels to amplify dissemination 2

9 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007 Using Brussels to amplify dissemination  Regional offices  Representations to the EU  Embassies  Media  Universities +1200 accredited journalists +268 regional offices 2

10 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007 Using Brussels to amplify dissemination +1200 accredited journalists +268 regional offices 2 Project presentation target: - European conferences - European regional and local authorities - Related collectives

11 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007 Using Brussels to amplify dissemination +1200 accredited journalists +268 regional offices 2 Networking target: European thematic networks: - Silver economy - CEEP Tourism Platform - Sustainable tourism - ECTN

12 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007 Infoday in Brussels target: regional representatives & media venue: FCVRE or CoR or EP when: at the final phase of the project July-September 2008 +1200 accredited journalists +268 regional offices Using Brussels to amplify dissemination 2

13 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007 Infoday in Brussels Using Brussels to amplify dissemination 2 Committee of the Regions

14 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007 +1200 accredited journalists +268 regional offices Reference group objective: to contrast and get the point of view of regions with different perspectives target: selected regions interested in testing the project methodology: workshop about Forestur methodological approach and preliminary results Using Brussels to amplify dissemination 2

15 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007 1.Strengthening dissemination through internet search engines wiki news services + rss weblogging + forums e-distribution 2.using Brussels to amplify dissemination project presentations networking infodays reference group Summarizing the ideas 3

16 Fundación Comunidad Valenciana – Región Europea FCVRE Fundación Comunidad Valenciana – Región Europea www.uegva.info Improving the valorization strategy through dissemination actions II Transnational MeetingBudapest, 24-26 June 2007 Thank you for your attention Thank you for your attention Gustavo Martinié, Head Tourism & Transport [email protected]