1 “Toilet talk” using social norms in schoolsChapel Hill High School SAVE Chapter Chapel Hill, NC

2 Social norms What are they?General beliefs about what “most people” are doing The actual “normal” behavior that is expected and exists in a group

3 Social norms Where do they come from?What we all see and experience around us The messages we hear from others about behaviors The messages we receive from all types of media about what is “normal”

4 Social norms Who believes them? In a high school StudentsYounger students Parents Teachers and other Staff The community

5 Social norms examples Belief “Everybody is doing it” TruthMaybe many people around you are but not everyone So it only appears that “everyone is”

6 Social norms “the perception”When interviewed students believed that 75 % of students drank alcohol 66% of students smoked marijuana Thus the feeling “everyone is doing it” Therefore to be normal I should to?

7 Social norms “The Reality”When surveyed for actual numbers 33% of students had drunk alcohol in previous 30 days 24% of students had smoked marijuana in previous 30 days

8 Reality check Students thought that ..75 % of their peers drank alcohol But in reality….. 33% drink alcohol What do you think?

9 Reality check 2 So how about for marijuana? Belief = 66% smokeReality = 25% smoke So where is the real majority? So everybody is not doing it?

10 Social Norms Making the comparisonEveryone wants to be part of the “In” crowd Make the comparison using those making the positive choice. Prosocial Behavior So for example if 25 % of students report smoking marijuana in last 30 days We want to promote that 75% of high school students did NOT smoke Marijuana

11 Toilet talk Built around “fun fact” questionsHigh level of student involvement Provides a way to educate about perception vs. reality

12 Toilet Talk Fun facts Students come up with questions Some examplesDo you use Twitter? Favorite Day of the week? What is your hardest class? Pirates? Ninjas? Or Chuck Norris?

13 Toilet talk fun facts Students have a week to go ask classmatesDo you use Twitter? Favorite Day of the week? What is your hardest class? Pirates? Ninjas? Or Chuck Norris?

14 Toilet talk Bring answers back to club meeting Tabulate resultsDo you use Twitter?No - 70% Yes - 30% Favorite Day of the week? Friday - 55% Saturday - 23% Thursday - 11% Wednesday - 6% Pirates? Ninjas? Or Chuck Norris? Pirates – 25% Ninjas – 49% Chuck Norris – 26%

15 Reality check Select the issue you want to highlightDecide if you are doing a Social Norms Check or just an awareness highlight of an issue

16 Reality check Locate your reality informationUse reliable sources of actual survey data One great source is local, state or national data from the Youth Risk Behavior Survey (YRBS) done by the Centers for Disease Control

17 Reality check If you are doing a Social Norms CheckFind your perception information Either through your own survey or available data

18 Make the comparison Add a special section to your NewsletterREALITY CHECK Or Did You Know?

19 Make the comparison When asked how many high school students smoked marijuana in the past month students thought 72% smoked The actual percent that reported smoking marijuana in the past 30 days is 25% ¾ of students DID NOT smoke marijuana! so... “Everyone is NOT doing it” Follow the crowd? From 2011 CHCCS YRBS survey

20 Toilet talk it’s your turnWe’re going to come up with 5 “Fun Fact” questions Find a partner and think of one “Fun Fact” Find another pair and share your “Fun Facts” Select your group’s favorite question Share with the whole group

21 Our reality check questionSince we’re talking about preventing violence today we’ll use a youth violence question Perception We lack some of the perception information that we would want so we are going to do a “Highlight” Reality Check

22 Reality check In past 30 Days 5.9% of High School students report staying home at least one day because they didn’t feel safe at school. 5.4% report having carried a weapon on school property (2011 USA YRBS)

23 Reality check completionBe sure to add a thought or message to reinforce the point you are making Like If you see a weapon or an unsafe situation at school report it to a teacher, counselor, administrator or SRO. This is our school. Let’s keep it safe for everyone!

24 Collect the answers Methods to poll studentsOld Fashioned person to person paper and pencil (like we’re going to do today) Cell phone live polls like “Socratic” or classroom clickers Create on line questionnaire with link such as Survey Monkey, Google Docs and Zohopublic Others??

25 Your “mission” During the break and lunch poll other summit attendees with our Fun Fact questions Have fun doing this!! At the end of lunch find one of us and return your answers At the end of Final Session pick up your completed copy of “Toilet Talk” Summit Version 2015

26 Thanks for coming If you have questions or want to be in touchFacebook Chapel Hill HS SAVE Advisor Jim Wise Phone (919) x41270